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Masako Formals

Honolulu , HI
CONTACT US
CONTACT US

LOCATION

716 Cooke ST
Honolulu, HI 96813 US (map)

WEBSITE

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ABOUT US

Located in Honolulu, Masako Formals is Hawaii's largest gallery of hand-selected wedding gowns from the world's top designers such as Nicole Miller, Palazzo Bridal, Karen Willis Holmes,... Read more
Located in Honolulu, Masako Formals is Hawaii's largest gallery of hand-selected wedding gowns from the world's top designers such as Nicole Miller, Palazzo Bridal, Karen Willis Holmes, Justin Alexander, Casablanca, and Sophia Tolli. We also have a large selection of vintage and rental wedding dresses, as well as bridal accessories, bridesmaids dresses, and men's suits. Read less
Dress & Attire

PHOTOS

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INFO FOR DRESS & ATTIRE

Who do you provide services for?
Bride, Bridesmaids, Father of the Bride, Father of the Groom, Flower Girls, Groom, Groomsmen, Mother of the Bride, Mother of the Groom
Which of the following services do you provide??
Alterations, Appointments Only, Cleaning, Full Customization, Preservation, Rentals, Trunk Shows
Which of the following items do you offer?
Bridal Belts, Bridal Gowns, Customary Attire, Formal Gowns, Garters, Hair Accessories, Jewelry, Plus Size Gowns, Shoes, Tuxedo Rentals, Undergarments, Veils
What is the average turnaround time for a bridal gown? (select one)
Less than 6 months
How often do you receive new bridal gowns?
Monthly
What is your return policy?
Final Sale

REVIEWS

4.9
out of 5.0
4.9/5.0
4.7/5.0
4.9/5.0
5.0/5.0
5.0/5.0
Sort by
Default vendor profile pic
Grace
Wedding:
6/23/2016
5.0/5.0
Bought my Justin Alexander dress at Masako Formals. Everyone at MF was very nice and accommodating! Highly recommended!
Bought my Justin Alexander dress at Masako Formals. Everyone at MF was very nice and accommodating! Highly recommended!
Bought my Justin Alexander dress at Masako Formals. Everyone at MF was very nice and accommodating! Highly recommended! Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
1+ year ago
5.0/5.0
Not a lot of the staff speak English well, but I worked with Zoe who was very helpful and found me the perfect dress! They are flexible with alterations, and the prices are reasonable. I love my dress and am thankful for Zoe and the Masako staff for making our special day amazing!
Not a lot of the staff speak English well, but I worked with Zoe who was very helpful and found me the perfect dress! They Read more...
Not a lot of the staff speak English well, but I worked with Zoe who was very helpful and found me the perfect dress! They are flexible with alterations, and the prices are reasonable. I love my dress and am thankful for Zoe and the Masako staff for making our special day amazing! Read less
Services Used: Dress & Attire
Default vendor profile pic
Eri
Wedding:
7/25/2015
4.8/5.0
I went to Masako Formals after having visited many bridal places on the island. I was almost giving up on having an ideal dress for my wedding when I came across a sample dress at discount there. I loved the shape but did not like some pieces such as the pieces on the belt and the dress being sleeveless. Zoe and Kim-san worked with me over the course of 10 months to alter my dress at a reasonable cost. They allowed me to bring in my own fabric to change the belt and add sleeves. It was difficult looking for a dress on my own with my family overseas, but Zoe and Kim-san made the process really comfortable and it was such a pleasure working with them. The dress did not look like a sample to any of the guests, and came out to be beautiful. The only trouble I had was that no one seemed to be able to find the hook for the bustle on my wedding day, so I regretted I should have checked better when I tried it on the last time. I also got a little confused on the different charges, but Zoe was patient with my questions and clarified everything with me.
I went to Masako Formals after having visited many bridal places on the island. I was almost giving up on having an ideal Read more...
I went to Masako Formals after having visited many bridal places on the island. I was almost giving up on having an ideal dress for my wedding when I came across a sample dress at discount there. I loved the shape but did not like some pieces such as the pieces on the belt and the dress being sleeveless. Zoe and Kim-san worked with me over the course of 10 months to alter my dress at a reasonable cost. They allowed me to bring in my own fabric to change the belt and add sleeves. It was difficult looking for a dress on my own with my family overseas, but Zoe and Kim-san made the process really comfortable and it was such a pleasure working with them. The dress did not look like a sample to any of the guests, and came out to be beautiful. The only trouble I had was that no one seemed to be able to find the hook for the bustle on my wedding day, so I regretted I should have checked better when I tried it on the last time. I also got a little confused on the different charges, but Zoe was patient with my questions and clarified everything with me. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
1+ year ago
5.0/5.0
Zoe and the staff at Masako's were a pleasure to work with. They were very responsive, helpful, and the experience over all was great! They have a wide selection and unlike other shops, do not pressure their customers into making a decision and purchase right away.
Zoe and the staff at Masako's were a pleasure to work with. They were very responsive, helpful, and the experience over Read more...
Zoe and the staff at Masako's were a pleasure to work with. They were very responsive, helpful, and the experience over all was great! They have a wide selection and unlike other shops, do not pressure their customers into making a decision and purchase right away. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
1+ year ago
5.0/5.0
Zoie was great! She made finding the perfect dress easy and fun with her sense of style, easy going personality, and experience!
Zoie was great! She made finding the perfect dress easy and fun with her sense of style, easy going personality, and Read more...
Zoie was great! She made finding the perfect dress easy and fun with her sense of style, easy going personality, and experience! Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
2+ years ago
4.9/5.0
Masako's formal has amazing dresses! For a small boutique, they had a lot to choose from. The staff is helpful and kind. They were very accomodating when scheduling fittings, and were helpful whenever I called with questions.
Masako's formal has amazing dresses! For a small boutique, they had a lot to choose from. The staff is helpful and kind. Read more...
Masako's formal has amazing dresses! For a small boutique, they had a lot to choose from. The staff is helpful and kind. They were very accomodating when scheduling fittings, and were helpful whenever I called with questions. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
2+ years ago
4.7/5.0
Pauline at Masako Formals really did a great job in helping me find my dream wedding dress. I told her what I was looking for and she brought out several dresses, all of which I liked, but the one I ended up purchasing was more beautiful than I could have ever imagined! She was so nice and polite and really wanted to help. The store itself was very clean and bright. Another thing I liked was that you can just walk-in without having to make an appointment. I walked in a couple times and did not have to wait.
Pauline at Masako Formals really did a great job in helping me find my dream wedding dress. I told her what I was looking Read more...
Pauline at Masako Formals really did a great job in helping me find my dream wedding dress. I told her what I was looking for and she brought out several dresses, all of which I liked, but the one I ended up purchasing was more beautiful than I could have ever imagined! She was so nice and polite and really wanted to help. The store itself was very clean and bright. Another thing I liked was that you can just walk-in without having to make an appointment. I walked in a couple times and did not have to wait. Read less
Services Used: Dress & Attire
Default vendor profile pic
J.
Wedding:
4/27/2012
4.6/5.0
I knew how I wanted my dress to look like, and by chance I was at a wedding expo and there was a wedding dress fashion show and I saw a dress that was EXACTLY what I looking for. It was from Masako's so I went to their booth and signed up for more info or something. When I got home and did some online research I was hesitant to go there after reading some Yelp reviews, but after I received a 20% off postcard in the mail about a month after the expo, I went with my Mom.

This store has a lot of Japanese speaking staff (they cater to Japanese clientele that come to Hawaii to get married), but due to the Yelp review I knew to try to work with Pauline (she is really sweet and patient!) Interestingly, because they cater to the Japanese they have a small studio upstairs where you can rent kimono and take traditional Japanese wedding pictures. For about $700 or $800, it covers the cost of the bride's kimono and groom's hakama rental as well as hair and makeup for the bride (note that buying the pics is separate so this seriously adds up depending on how many pics you buy and their size!)

Anyways in regards to the dress, with the discount, I ended up getting a Casablanca 1918 dress in ivory (with a custom corset back which was extra) and veils (yes I had 2) for about $1300 which blew everyone away that saw it 'cause they thought I had spent thousands on it due to all the lace and beading.

I guess the only other thing that's important to keep in mind about this store is to be patient. There can be times when you enter and it seems like there is no one around (since it's a smaller store I think they just have a few people on the floor and they may be helping other people getting into dresses or doing a fitting...) Just hang out for a little bit and look at some of the bridesmaid/prom dresses they have in the front or start to peruse through some of the wedding dresses and someone will pop out their head and help you eventually...
I knew how I wanted my dress to look like, and by chance I was at a wedding expo and there was a wedding dress fashion Read more...
I knew how I wanted my dress to look like, and by chance I was at a wedding expo and there was a wedding dress fashion show and I saw a dress that was EXACTLY what I looking for. It was from Masako's so I went to their booth and signed up for more info or something. When I got home and did some online research I was hesitant to go there after reading some Yelp reviews, but after I received a 20% off postcard in the mail about a month after the expo, I went with my Mom.

This store has a lot of Japanese speaking staff (they cater to Japanese clientele that come to Hawaii to get married), but due to the Yelp review I knew to try to work with Pauline (she is really sweet and patient!) Interestingly, because they cater to the Japanese they have a small studio upstairs where you can rent kimono and take traditional Japanese wedding pictures. For about $700 or $800, it covers the cost of the bride's kimono and groom's hakama rental as well as hair and makeup for the bride (note that buying the pics is separate so this seriously adds up depending on how many pics you buy and their size!)

Anyways in regards to the dress, with the discount, I ended up getting a Casablanca 1918 dress in ivory (with a custom corset back which was extra) and veils (yes I had 2) for about $1300 which blew everyone away that saw it 'cause they thought I had spent thousands on it due to all the lace and beading.

I guess the only other thing that's important to keep in mind about this store is to be patient. There can be times when you enter and it seems like there is no one around (since it's a smaller store I think they just have a few people on the floor and they may be helping other people getting into dresses or doing a fitting...) Just hang out for a little bit and look at some of the bridesmaid/prom dresses they have in the front or start to peruse through some of the wedding dresses and someone will pop out their head and help you eventually... Read less
Services Used: Dress & Attire
Default vendor profile pic
Dana
Wedding:
6/11/2011
5.0/5.0
I found an outstanding dress at Masako Formals. I can't remember the sales-woman's name but she helped me on numerous occasions and she was fabulous!
I found an outstanding dress at Masako Formals. I can't remember the sales-woman's name but she helped me on numerous Read more...
I found an outstanding dress at Masako Formals. I can't remember the sales-woman's name but she helped me on numerous occasions and she was fabulous! Read less
Services Used: Dress & Attire
Default vendor profile pic
Vicky
Wedding:
6/6/2009
5.0/5.0
Masako Formals saved my wedding!! After a disastrous decision to make my dress, I was stuck with a dress I simply did not want to wear...six weeks before the big day! Long story short, with only half an hour to browse before my tennis match, I decided to stop by and check out their dresses. I found "the one" within 15 minutes. I bought the dress right off the rack! Unlike the smaller bridal boutiques with too little selection and shops with too many dresses, Masako has just the right amount of elegant bridal dresses. This made selecting a dress a very comfortable experience. I was not overwhelmed at all. On top of this, the owner was very responsive to my budget and I got a great discount for my San Patrick Palma gown. The seamstress there was extremely accommodating, especially when I dropped another dress size and she needed to take the gown in another inch and a half...ONE week before the wedding. She also did a wonderful job altering the dress...every part of the lace overlay was perfect. This bridal shop was perfect...I LOVED and still LOVE my wedding gown. It's a timeless piece that I would love to pass onto my daughter (if she wants it!).
Masako Formals saved my wedding!! After a disastrous decision to make my dress, I was stuck with a dress I simply did not Read more...
Masako Formals saved my wedding!! After a disastrous decision to make my dress, I was stuck with a dress I simply did not want to wear...six weeks before the big day! Long story short, with only half an hour to browse before my tennis match, I decided to stop by and check out their dresses. I found "the one" within 15 minutes. I bought the dress right off the rack! Unlike the smaller bridal boutiques with too little selection and shops with too many dresses, Masako has just the right amount of elegant bridal dresses. This made selecting a dress a very comfortable experience. I was not overwhelmed at all. On top of this, the owner was very responsive to my budget and I got a great discount for my San Patrick Palma gown. The seamstress there was extremely accommodating, especially when I dropped another dress size and she needed to take the gown in another inch and a half...ONE week before the wedding. She also did a wonderful job altering the dress...every part of the lace overlay was perfect. This bridal shop was perfect...I LOVED and still LOVE my wedding gown. It's a timeless piece that I would love to pass onto my daughter (if she wants it!). Read less
Services Used: Dress & Attire

MAP

 
716 Cooke ST, Honolulu, HI 96813 See On Map
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