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Sweetheart Bridal

Provo , UT

LOCATION

1774 N University Parkway
Provo, UT 84604 US (map)

PHONE

801-356-2462

WEBSITE

View website
Please let this vendor know that you found them on the WeddingWire Network.

ABOUT US

New Owner Since March 2011. Same beautiful dresses! All of our dresses have sleeves. No need to worry about extra alterations or spend hundreds more on your dress to build it up. Know... Read more
New Owner Since March 2011. Same beautiful dresses! All of our dresses have sleeves. No need to worry about extra alterations or spend hundreds more on your dress to build it up. Know what you're getting when you try it on. Read less
Dress & Attire

PHOTOS

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INFO FOR DRESS & ATTIRE

Who do you provide services for?
Bride, Bridesmaids, Father of the Bride, Groom, Groomsmen, Mother of the Bride, Mother of the Groom
What accessories do you provide?
Garters, Hair Accessories, Shoes, Veils

REVIEWS

4.3
out of 5.0
4.3/5.0
4.2/5.0
4.0/5.0
4.7/5.0
4.3/5.0
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Kaitlyn
Wedding:
2/27/2015
5.0/5.0
I love LOVE sweetheart bridal! They have beyond reasonable prices, and they were so helpful! I'm so indecisive and found 4 that I absolutely loved! Had to narrow it down and finally picked "the one" it is in the process of being made and a few things will be changed so it will be a one of a kind dress! I'm stoked about the price I got, and I'm gonna make one HOT DaYuM bride!
I love LOVE sweetheart bridal! They have beyond reasonable prices, and they were so helpful! I'm so indecisive and found 4 Read more...
I love LOVE sweetheart bridal! They have beyond reasonable prices, and they were so helpful! I'm so indecisive and found 4 that I absolutely loved! Had to narrow it down and finally picked "the one" it is in the process of being made and a few things will be changed so it will be a one of a kind dress! I'm stoked about the price I got, and I'm gonna make one HOT DaYuM bride! Read less
Services Used: Dress & Attire
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Anonymous
Wedding:
Recently Married
4.4/5.0
This was my favorite dress store by far! All of their dresses were lovely and modest. They have very unique wedding dresses that are absolute gorgeousness. They provided me with outstanding services, giving me suggestion, bringing me dresses they think I might like. Unfortunately they do not to dress alterations, but have very good recommendations. The seamstresses they do business with have very reasonable prices and do excellent work.
This was my favorite dress store by far! All of their dresses were lovely and modest. They have very unique wedding Read more...
This was my favorite dress store by far! All of their dresses were lovely and modest. They have very unique wedding dresses that are absolute gorgeousness. They provided me with outstanding services, giving me suggestion, bringing me dresses they think I might like. Unfortunately they do not to dress alterations, but have very good recommendations. The seamstresses they do business with have very reasonable prices and do excellent work. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
Recently Married
4.9/5.0
I didn't feel all the pressure that I did in other bridal shops. They had great professional opinions but respected my own. I felt very comfortable and welcome there. They had a great selection.
I didn't feel all the pressure that I did in other bridal shops. They had great professional opinions but respected my Read more...
I didn't feel all the pressure that I did in other bridal shops. They had great professional opinions but respected my own. I felt very comfortable and welcome there. They had a great selection. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
Recently Married
5.0/5.0
I absolutely loved it here! The staff was so sweet and just let you go through and pick any dresses you wanted to try on. They were all younger so it was easy to connect with them and really tell them what I wanted. I fell in love with the 3rd dress I tried on and bought it that day. I am still so happy with my decision. Everyone should buy their dress from Sweetheart Bridal!
I absolutely loved it here! The staff was so sweet and just let you go through and pick any dresses you wanted to try on. Read more...
I absolutely loved it here! The staff was so sweet and just let you go through and pick any dresses you wanted to try on. They were all younger so it was easy to connect with them and really tell them what I wanted. I fell in love with the 3rd dress I tried on and bought it that day. I am still so happy with my decision. Everyone should buy their dress from Sweetheart Bridal! Read less
Services Used: Dress & Attire
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Kelsey
Wedding:
11/6/2014
4.8/5.0
They had a variety of beautiful dresses, and were friendly to work with. Around average prices (still very good value)
They had a variety of beautiful dresses, and were friendly to work with. Around average prices (still very good value)
They had a variety of beautiful dresses, and were friendly to work with. Around average prices (still very good value) Read less
Services Used: Dress & Attire
Default vendor profile pic
Mary-Celeste
Wedding:
5/3/2014
4.8/5.0
They are so great! Okay, little story. :) I was grabbing a cupcake at the place next door. My boyfriend had just mentioned the m-word for the first time that week, and it had totally freaked me out. But I saw the dress store, I had some time to kill . . . I couldn't help myself. So I walk into the store and shout, "I am NOT engaged!" Once I calm down a little I inform the kind, unruffled man behind the counter that I would just like to look at a few dresses, just for fun. I saw one that was really pretty, in just the right size, and he was there as if he'd read my mind, asking if I wanted to try it on. I tried it on, it was fabulous, and I felt like a princess for a moment before putting my jeans back on and leaving. If they can be that nice to you when you openly admit that you're not even in the market for a wedding dress? Yeah. They're nice people. Really nice.

So naturally I went back as soon as I got engaged. They were just as wonderful as before. Every single dress I tried on was more beautiful than the last, it seemed. And then *angels singing* I found the dress. It was fantastic and beautiful and over-the-top and princess-like and, in short, EXACTLY what I'd always wanted. High quality, fit like a glove, and was even on sale!! It was fantastic. Every dress there was lovely and high-quality (and GORGEOUS), and they all cost an average of $200 less than the dresses at Bridal Center on University Avenue. Also the people are much nicer. MUCH. And less pushy. Not remotely pushy, actually. The only reason I knocked them down for professionalism was one of my favorite things about the store. The salesman had his little daughter in the store with him for a few minutes. She was darling and well-behaved and told me I looked like a princess. Didn't bother me at all. :) You need to find your own seamstress, but there are plenty in the area, including my good friend Trisha. No WONDER these guys have the highest rating in the county--they deserve it!!
They are so great! Okay, little story. :) I was grabbing a cupcake at the place next door. My boyfriend had just mentioned Read more...
They are so great! Okay, little story. :) I was grabbing a cupcake at the place next door. My boyfriend had just mentioned the m-word for the first time that week, and it had totally freaked me out. But I saw the dress store, I had some time to kill . . . I couldn't help myself. So I walk into the store and shout, "I am NOT engaged!" Once I calm down a little I inform the kind, unruffled man behind the counter that I would just like to look at a few dresses, just for fun. I saw one that was really pretty, in just the right size, and he was there as if he'd read my mind, asking if I wanted to try it on. I tried it on, it was fabulous, and I felt like a princess for a moment before putting my jeans back on and leaving. If they can be that nice to you when you openly admit that you're not even in the market for a wedding dress? Yeah. They're nice people. Really nice.

So naturally I went back as soon as I got engaged. They were just as wonderful as before. Every single dress I tried on was more beautiful than the last, it seemed. And then *angels singing* I found the dress. It was fantastic and beautiful and over-the-top and princess-like and, in short, EXACTLY what I'd always wanted. High quality, fit like a glove, and was even on sale!! It was fantastic. Every dress there was lovely and high-quality (and GORGEOUS), and they all cost an average of $200 less than the dresses at Bridal Center on University Avenue. Also the people are much nicer. MUCH. And less pushy. Not remotely pushy, actually. The only reason I knocked them down for professionalism was one of my favorite things about the store. The salesman had his little daughter in the store with him for a few minutes. She was darling and well-behaved and told me I looked like a princess. Didn't bother me at all. :) You need to find your own seamstress, but there are plenty in the area, including my good friend Trisha. No WONDER these guys have the highest rating in the county--they deserve it!! Read less
Services Used: Dress & Attire
Default vendor profile pic
Savannah
Wedding:
12/21/2013
4.7/5.0
Got the PERFECT wedding dress in less than 3 hours. Quaint setting and very fair prices. Couldn't have found a more accommodating experience.
Got the PERFECT wedding dress in less than 3 hours. Quaint setting and very fair prices. Couldn't have found a more Read more...
Got the PERFECT wedding dress in less than 3 hours. Quaint setting and very fair prices. Couldn't have found a more accommodating experience. Read less
Services Used: Dress & Attire
Default vendor profile pic
kananish
Wedding:
8/24/2013
3.6/5.0
Dresses were a good price. I was also able to get a veil and tiara included in the price. The owner/manager was nice, but seemed to get frustrated with our questions. She was closed on the day I went to pick up my veil.

Dressing rooms are not very spacious and the owner does not allow pictures.
Dresses were a good price. I was also able to get a veil and tiara included in the price. The owner/manager was nice, but Read more...
Dresses were a good price. I was also able to get a veil and tiara included in the price. The owner/manager was nice, but seemed to get frustrated with our questions. She was closed on the day I went to pick up my veil.

Dressing rooms are not very spacious and the owner does not allow pictures. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
1+ year ago
5.0/5.0
I had the BEST experience buying my wedding dress at Sweetheart Bridal. The sales associate (Amelia) that helped us was awesome - she was not pushy at all (quite a nice change from the ladies at the 5 other places we went to) and she made us feel very comfortable.

I was able to find the perfect dress for less than half the price of what other shops told me was the minimum I would need to spend based on what I was looking for.

I would highly recommend Sweetheart Bridal to any future bride! Excellent customer service, fantastic prices, and beautiful dresses.
I had the BEST experience buying my wedding dress at Sweetheart Bridal. The sales associate (Amelia) that helped us was Read more...
I had the BEST experience buying my wedding dress at Sweetheart Bridal. The sales associate (Amelia) that helped us was awesome - she was not pushy at all (quite a nice change from the ladies at the 5 other places we went to) and she made us feel very comfortable.

I was able to find the perfect dress for less than half the price of what other shops told me was the minimum I would need to spend based on what I was looking for.

I would highly recommend Sweetheart Bridal to any future bride! Excellent customer service, fantastic prices, and beautiful dresses. Read less
Services Used: Dress & Attire
Default vendor profile pic
Anonymous
Wedding:
1+ year ago
5.0/5.0
Sweetheart Bridal in Provo, UT was the BEST place for me to buy my dress. The atmosphere of the store was exactly what I loved, and my friends loved being able to look through the racks of dresses with me. The store owners were very involved in my dress picking process, and they were so friendly and helpful when it came to narrowing down my dress selection. They have such a wide variety of sizes and styles, and their staff was very helpful in helping you find the best dress for you. They have everything you need from dresses, to shoe dying, to recommendations for make-up, hair, dress preservation, cake decorators, and florists. They even recommended an AMAZING person to do my alterations. I would definitely recommend Sweetheart Bridal to all my single friends. It's the best place to find your perfect dress!
Sweetheart Bridal in Provo, UT was the BEST place for me to buy my dress. The atmosphere of the store was exactly what I Read more...
Sweetheart Bridal in Provo, UT was the BEST place for me to buy my dress. The atmosphere of the store was exactly what I loved, and my friends loved being able to look through the racks of dresses with me. The store owners were very involved in my dress picking process, and they were so friendly and helpful when it came to narrowing down my dress selection. They have such a wide variety of sizes and styles, and their staff was very helpful in helping you find the best dress for you. They have everything you need from dresses, to shoe dying, to recommendations for make-up, hair, dress preservation, cake decorators, and florists. They even recommended an AMAZING person to do my alterations. I would definitely recommend Sweetheart Bridal to all my single friends. It's the best place to find your perfect dress! Read less
Services Used: Dress & Attire

DEALS

Free Shoe Rental
Print Deal
Redeem In-Store   $20 Value
Receive one free shoe rental with each tuxedo rental for your entire bridal party.
Deal #WWbd28955c94face91
220x220 1314370083093 tuxcouponcopy

MAP

 
1774 N University Parkway, Provo, UT 84604 See On Map
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Please let this vendor know that you found them on the WeddingWire Network.
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