One of the highlights of New York's Spring 2010 wedding preview had to be Adele Wechsler and her latest line of Eco Couture gowns.
Simple, elegant, soft and innovative are a few ways to describe the collection. We sat down with the inspiring wedding dress designer, who told us the path to Eco Couture started a few years ago. "It started where I did a collection where the beading was done in Africa, and it was all about providing labor to these women in a third world country where they earn fair trade wages."
"The idea of designing for the bride who cares about the world started evolving. It was natural for me to take it much further and design for the environment. It's all fair trade labor and a lot of organic design elements. Eco couture is here to stay and green weddings are here to stay."
Wechsler's passion comes through in her gowns, which seem to float on air. One of her goals is to connect with brides as environmentally aware as she is. "I just got to a point where I wanted to differentiate myself as a designer in a different way, and also to connect with the bride in a different way. I wanted there to be more of an intellectual and emotional connection so that it wasn't just about the dress, but about what she was saying about herself on her wedding day, that she was making some kind of a statement. As a designer, it's to make what I do a little more meaningful because otherwise you are just designing another collection, it just didn't have a heart and soul."
Another differentiating factor? Almost all of the pieces can be worn separately, so the bride can wear her bustier top again and many of the dresses turn into convertible styles, so they can be a little sassier for the reception! Wechsler loves the idea of giving the bride a chance to change up her look on her wedding day.
Believe it or not, the beautiful dresses are made from certified organic hemp and silk, remnant fabrics, vegetable dyed silks and organic design elements.