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Wedding Dresses and Gowns

80 results

  • Bridal and Formal

    Bridal and Formal is a wedding dress retailer in Cincinnati, Ohio. They offer a wide selection of garments for the...Read more bridal party, from bridesmaids’ dresses to mother-of-the-bride formal wear. The team will strive to inspire confidence in you and your bridesmaids, and are extensively trained to...

  • Zazou's Bridal Boutique & Tuxedos

    Here at Zazou's we pride ourselves on being innovative and unique when it comes to providing the ultimate experience....Read more From bridal gowns, bridesmaids, tuxedos and all the way to bridal jewelry; we offer a wide variety to make any look complete! Our chic and modern atmosphere is the perfect...

  • 125 Bridal Boutique

    125 Bridal Boutique is a full-service bridal salon located in Plaistow, New Hampshire. Let their knowledgeable...Read more consultants help you begin the journey to find your dream dress. Experience Offering you a one-stop shop for any occasion, 125 Bridal Boutique brings years of experience serving clients in...

  • Lilla's Bridal Boutique

    Lilla’s Bridal Boutique is a professional bridal salon in York, Pennsylvania, that provides customers with exceptional...Read more service, expertise, and warm hospitality. Lilla’s Bridal was established in 1985 and has been helping clients find the perfect gowns for over three decades. With service as their...

  • Donna Beth Creations

    Donna Beth Creations is a wedding dress designer based in Denver, Colorado. They specialize in custom atelier gowns and...Read more alterations. Services Offered Donna Beth Creations offers over 40 years of industry experience, and designer Donna Savoy takes pride in every gown she works with. Offering a unique...

  • Irini's Originals

    Irini’s Originals is a Greek family-owned and operated wedding dress boutique located in Wilmington, Delaware. Serving...Read more clients for over 40 years in the shop and 50 years in alterations, this staff is experienced and trustworthy. They understand that dress shopping can be overwhelming, and their goal...

  • Sweet Pea Bridal

    Sweet Pea Bridal is a wedding dress boutique in Anaconda, Montana. At Sweet Pea Bridal, we believe that everyone...Read more deserves to feel special on their wedding day. That's why we offer a range of sizes and styles to accommodate every body type. We are committed to making your wedding day as stress-free...

  • Embody Bridal

    Embody Bridal is a classic boutique located in the heart of Cedar Rapids, Iowa. Whether you're looking for your dream...Read more dress or desire a brand new gown, these wedding designers have got you covered. These designers understand that finding your picture-perfect dress can be difficult. Thus they provide...

  • Ellynne Bridal

    Ellynne Bridal is a purveyor of wedding clothing located in Lincoln, Nebraska. With over 15 years of experience in the...Read more wedding fashion industry, this professional team can assist you in selecting your dream gown. These dedicated stylists source a broad array of couture dresses to suit all styles and...

  • Park Avenue Bridals

    Park Avenue Bridals is a wedding dress boutique located in Cedar Grove, NJ. The family-owned company is run by a...Read more professional team of consultants who enjoy helping nearly-weds find the gown they've always dreamed of. Their goal throughout the process is to curate an experience where the client feels...

  • Heart to Heart Bridal

    Heart to Heart Bridal is a classic boutique located in North Liberty, Iowa. Whether you desire an elegant, tight-fitted...Read more dress or a modern wedding gown with a full skirt, these dress experts will be pleased to help. The boutique also boasts extravagance with its 120-year-old church location. This...

  • Bravura Fashion

    Bravura Fashion is a bridal store located in Alpharetta, Georgia that offers wedding dresses and apparel. For more than...Read more 30 years, this team has provided personalized shopping experiences for each client who walks through their doors. A nearlywed can look forward to a truly remarkable shopping...

  • Low's Bridal

    Low's Bridal, located in the town of Brinkley, Arkansas, has been making wedding dreams come true since 1977. The "Low's...Read more Experience" is designed to help a bride find her perfect gown that matches her romantic ideals. During an appointment at Low's, the bride can choose from more than 3,000 bridal...

  • Wedding Angels Bridal Boutique

    Wedding Angels Bridal Boutique in Atlanta, Georgia and Portland, Maine is a family-run company that has offered a wide...Read more selection of wedding gowns and formal attire for over 24 years. Owner Jacquie and her team pride themselves not only on the shop's extensive selection of wedding dresses, but also...

  • FANTASY BRIDAL

    FANTASY BRIDAL is a Utah-based bridal boutique that provides beautiful wedding gowns and excellent customer service for...Read more brides-to-be. With over 35 years of experience, their philosophy is to be an all inclusive bridal shop and their team strives to make that happen. Every bride has a unique vision...

  • Green and Blue Studio

    Green and Blue Studio is a wedding dress studio located in Washington, DC. The company's designers and dressmakers...Read more trained in Italy and design bespoke wedding garments or revamp vintage dresses into contemporary and stylish pieces. Clients can enjoy custom gown and alterations services in the...

  • Fairytale Brides on a Shoestring Boutique

    Fairytale Brides on a Shoestring Boutique is a not-for-profit bridal salon in the Washington, D.C. area. This boutique’s...Read more mission is to empower women through the sale of reduced-price DESIGNER wedding gowns and accessories and then donating net proceeds to women's charities. Services OfferedThis...

  • Renaissance Bridals and Prom

    Renaissance Bridals is a fashion house for women of all ages. Our collections include everything from glamourous bridal,...Read more fashionable bridesmaids, prom, pageant, and special occasion attire. Recently recieving “The Best Of“ award in formalwear, as well as the “Social Media Excellence“ award,...

  • Gowns of Grace

    Being a bride is a beautiful and exciting time; it’s also full of new experiences and learning curves; our staff is here...Read more to ensure this is the most enjoyable shopping experience you’ll ever have. We want you to feel seen, and we want you to feel heard; this is your moment! Our expert staff...

  • Lambs Hill Bridal Boutique

    Lambs Hill Bridal Boutique is a full-service wedding dress business located in Beacon, New York. This experienced team...Read more of bridalwear experts strives to create a personalized gown-shopping experience for to-be-weds throughout the Hudson Valley and beyond. They share a passion for providing...

  • Maya Palace

    Maya Palace is a boutique and bridal shop located in Tucson, Arizona. For over 40 years, Maya Palace has been offering...Read more brides an extraordinary selection of bridal gowns and accessories to create a memorable wedding day. Choose from a unique and diverse selection of over 500 bridal gown options from...

  • The White Dress

    The White Dress is a wedding gown store located in Bozeman, Montana. Since originating in Southern California two...Read more decades ago, this business and its team of fashion experts have brought their skills to the beautiful locale of Bozeman. To-be-weds can browse through pieces from designers all around...

  • Sweet Elegance Bridal

    Sweet Elegance Bridal is a wedding boutique located in Decatur, Georgia, showcasing beautiful designer gowns and...Read more formalwear for to-be-weds and their wedding parties. Boasting over a decade of wedding fashion experience, the bridal shop dedicates their energy to satisfying clients and love sharing...

  • Sincerely Yours Bridal

    A bridal shop in Ballwin, Missouri, Sincerely Yours Bridal is a loft-inspired, full-service wedding boutique that...Read more focuses on top-of-the-line customer service. Founded in 2015, the company sells quality wedding attire at an affordable price. Unique and timeless, Sincerely Yours Bridal has something...

How much does a wedding dress cost?

Buying a wedding dress is unlike purchasing a piece of everyday attire. You’re going to be wearing this dress on one of the most important days of your life, and so you’ll likely spend quite a bit of money on your wedding dress. While wedding dress prices do vary greatly, the average wedding dress cost in the U.S. is $1,000. It typically ranges from $280 to $1,650, but you can purchase a wedding dress for far above and below those prices.

  • $ 100 or less Lower range
  • $ 1,000 Average cost
  • $ 280 - $ 1,650 Most couples spend between
  • $ 2,600 or more Upper range

Costs displayed are based on spend from thousands of couples who recently reported pricing for this service within their WeddingWire review. Pricing varies based on factors including, but not limited to, vendor’s experience, level of expertise, event guest count, date, and geographic region.

View dress costs

What impacts wedding dress prices?

There are a few factors that will impact your wedding dress cost. Most notably, an extremely detailed wedding dress with lots of beading and pricey fabric (silk, etc.) will cost more than a simpler wedding dress, as more intricate gowns require more labor and materials. So a grand ball gown with beading and detailed embroidery will cost more than a plainer sheath dress. Also, if you’re set on wearing a wedding dress by a famous dress designer, know that it will likely cost more.

What additional wedding dress costs should a bride plan for?

There are several additional costs that brides should factor into their wedding dress cost and budget. These include:
  • Alterations: If you want to drastically change your wedding dress, your alterations may end up costing more than your actual wedding dress!
  • Undergarments and accessories: Be sure to factor in your accessories— bridal undergarments, shoes, and more. These accessories will greatly affect how your gown looks and fits, so don’t forget to include them in your wedding dress cost.
  • Cleaning and preservation: Don’t be surprised if you’re still spending money on your wedding dress after your wedding! Whether you plan on wearing your wedding dress again, passing it on to a future generation, or none of the above, it’s still a good idea to have your gown professionally cleaned and preserved. Wedding dress cleaning and preservation can cost $200 or more.

How can you save money on a wedding dress?

Yes, a bride’s wedding dress will cost a lot of money—probably more than you’ll spend on another piece of attire in your life! However, there are several ways to save money on your wedding dress while still finding a gown that you absolutely love.
  • Don’t try on dresses that are over-budget: Be upfront with your bridal salon consultant about your budgets—and be sure ask about the cost of each dress you try on. Avoid the temptation of trying on a wedding dress that’s out of your price range.
  • Find a simple wedding dress, and accessorize: As mentioned, a simple and relatively unadorned wedding gown will cost less than an extremely detailed wedding dress. If you’re on a tight wedding dress budget, we recommend finding a simple gown and using a beaded sash or a brooch to give it some extra sparkle.
  • Find a dress you love as is: Any significant alterations or customizations that you do to a wedding dress will cost (a lot of!) money. Therefore, if you want to make significant changes to a wedding dress (add sleeves, change the silhouette, etc.), that gown is probably not for you. Look for a wedding dress that you love mostly as it looks off the hanger.
  • Scour sample sales: Many bridal salons offer sample sales where they sell sample dresses from past seasons. These sample dresses are typically in sizes 6 to 12, so if you fall in that size category, you may find a gorgeous gown at a low price at one of these sales.
  • Visit trunk shows: If you’re set on purchasing a gown by a specific designer, you might find a deal at a trunk show. Trunk shows are when a bridal salon features the collection of a particular dress designer—and usually offers a discount (usually about 5 or 10 percent off that designer’s wedding dress prices). Research which salons in your area carry your favorite designers, and check their websites for upcoming trunk shows.
  • Give yourself time to shop: A wedding dress can take several months to arrive after you’ve ordered it. Be sure to start shopping for your wedding dress as soon as possible —many brides shop at least nine months in advance, if not more. If you wait until the last minute, you may end up paying rush charges for your dress, which can greatly add to your total wedding dress cost.

How much does it cost to alter a wedding dress?

Wedding dress alterations can be expensive—particularly if you’re planning on making major changes to your wedding dress. Some bridal salons offer wedding dress alterations in-house. If yours does not, you will likely have to find a tailor who specializes in wedding dresses (be sure to read online reviews of wedding dress tailors before hiring). You’ll typically schedule your wedding dress fittings for at least three months before your big day—so plan accordingly. 76 percent of bridal salons charge alterations by piece rather than a flat fee, so the average cost of dress alterations can vary widely depending on the extent of the alterations. Simply adjusting a hemline won’t cost a ton, but adding sleeves or reworking a bodice will!

What questions should you ask a wedding dress tailor?

When choosing a wedding dress tailor, there are several questions you should ask:
  • How many fitting appointments will I need? How long will the process take?
  • What types of alterations do you recommend for my wedding dress?
  • Have you worked with a dress and fabric like mine before?
  • Can you provide a cost for my alterations?
  • How will you store my wedding dress?
  • What do I need to bring to my first fitting appointment?

Wedding Dresses and Gowns

As you plan your wedding, one of the most important decisions you’ll make is your wedding dress. The dress you choose should reflect your unique style and personality and make you feel like the most beautiful woman in the room. How does a bride say “yes” to that perfect dress? Here’s a quick guide to shopping for wedding dresses.

Set Your Budget

When you start browsing bridal gowns, it’s easy to fall in love no matter the price tag. Before you even pick up a bridal magazine, set a strict wedding dress budget. We suggest allocating around 10 percent of your overall wedding budget to your dress – and don’t forget to include the cost of your wedding accessories in that line item!

Narrow Down Your Style

About a year out from your wedding, start browsing bridal dresses and get a feel for how they match up with your style. Now is the time to educate yourself on silhouettes, necklines, fabrics and more. Our wedding dress style guide can help.

Once you’ve set your wedding date and chosen a venue, add these factors into your dress calculation. Are you marrying in the winter at a beautiful church? Then you might choose a dress with heavier fabric – like satin – in a more traditional silhouette like a ball gown or A-Line.

Book Wedding Dress Salons

About 10 to eight months before your wedding, it’s time to get boots (or heels) on the ground to start your wedding dress hunt. Consider wedding dress salons in your area and book appointments with your top choices – most salons do not allow walk-ins. Take a look at our complete wedding dress shopping guide to learn all the tips and tricks to finding the wedding dress of your dreams.

Trying on Bridal Dresses

As your salon appointments approach, assemble your fashion squad to give you feedback and moral support. Keep your posse small, as too many opinions can get overwhelming. When you arrive at the salon, your stylist will discuss your dress preferences and budget and help you choose options. Keep an open mind; your stylist knows what looks good on different body types. If your stylist suggests a dress, even if it’s not a silhouette you are considering, give it a try. You might be surprised.

Choosing Your Bridal Gown

When your heart leaps and you can’t stop grinning at the reflection in the mirror, you’ve found the right wedding dress. The salon will likely ask for a down payment and then order your dress. Over the next months, your dress will be created just for you. It should arrive a few months before your wedding so you have time for fittings and alterations at your salon. (See our full wedding dress shopping timeline.) You may feel like you’re waiting forever, but this is the perfect time to pick your wedding accessories and knock off other items on your wedding to-do list.

Ready to start shopping for wedding dresses? WeddingWire is here to help. Put in your location and search for the top salons in your area. Read reviews and start making appointments. Happy dress hunting!

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